martes, 14 de septiembre de 2010

Garmin Takes out mobile market

Apple and Google seem to get all the press in the mobile industry, but it's easy to forget that Garmin has had a smartphone in the game now for over a year.

GPS junkies aside, these handsets never seem to have reached the market share levels the company was expecting and CFO Kevin Raukman has suggested that they might finally be pulling the plug on their handset division. In an�interview with Reuters he said they would need to make a decision on how to proceed within the next couple of quarters�.Raukman's decision will boil down to either continuing forward with what appears to be a failing platform, or pull back�. Garmin has had a tough time gaining a foothold in the mobile industry, but it would be rather unfortunate to see them give up all together. I think most smartphone enthusiasts would agree that the days of a dedicated single purpose GPS are numbered, which means Garmin could face a tough road ahead if they give up on mobile.

Source:
http://techmonkeymagic.wordpress.com/2010/09/14/garmin-takes-out-mobile-market/

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