Truste is taking flack for posing a privacy protection service, when in reality it creates a whitelist of sites that are "approved" to track IE9 users as they use the Web.
The EEF says, "The main consequence of subscribing to that list in IE9 is to ensure that web users are tracked, not that they are protected from tracking."
Source:
http://www.networkworld.com/community/blog/truste-wants-add-tracking-ie9
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