lunes, 20 de febrero de 2012

Data killed the HiPPO star

As the former CEO of OpenTable, Jeff Jordan can attest that most CEOs believe they intuitively know which product developments will make the biggest impact.

In this article, Jordan makes a compelling case for letting data � and not the CEO � drive product development.

Source:
http://gigaom.com/2012/02/18/data-killed-the-hippo-star/