This article pulls together principles from psychology, marketing, UX design and photographic theory.
It provides a set of principles to follow when commissioning and editing photography and when planning and designing profitable e-commerce user experiences.
Source:
http://www.smashingmagazine.com/2010/06/25/how-to-use-photos-to-sell-more-online/
Psychologically, sites like this hit us right where it counts, marketing experts say.
Limiting each deal to a single day, and counting down the hours and minutes left, prompts us to Act Now! Add in the specter of exclusivity, and the sites confer a little glow of specialness on recipients
Source:
http://www.bundle.com/article/Inside-the-cult-of-Groupon-11165
Keyword prices represent how merchants perceive the value of marketing to potential customers.
It is essentially the value of reaching specific audiences, with prices adjusting based on competition and search volume.
Source:
http://www.permuto.com/blog/2010/04/12/how-much-are-you-worth-to-merchants/
